We found in a New Republic article some serious food for thought about this week’s bowl games. “Better Bowl Game Matchups Through Economics!” talks about the transition from the early days of the seemingly endless college football bowl games.
It seems that just a few years ago anticipation was the name of the game. Early season matchups made for poor end of season competitions. It seems that understanding which teams are “best” suited to compete late in the season has made for improved economics including improved viewership of the games.
The article explains:
“information important for determining match quality evolves over time,” meaning that “transactions arranged before critical information […] becomes available will not be able to achieve matchings as efficient as could be made after the necessary information was available.”
This is an important lesson to take to heart as you prepare for sales activities. Get the critical information in hand and you too can provide quality service that evolves into your own improved performance.
Stephanie Ringer, January 3, 2012
