“Are You Assertive—or Aggressive?”, a recent Inc.com article tells us that high pressure sales may not be effective. As revolutionary as that may sound, the article goes on to offers some effective techniques to incorporate and move a sale forward.
The author gives specific examples of passive, aggressive and assertive conversations that are typical of sales approach. If you are not sure what assertive sounds like as opposed to aggressive check out the full article.
What intrigued us is the summation that:
“The assertive approach is neither pushy nor flaccid, but instead creates a discussion that helps you and the customer better understand what’s going on, and what you can do to help the decision-making process along.”
This is they type of approach that a team can learn and that will lead to great success. Pushy versus strong is a big leap that can cause great effects. If your team is too passive or too aggressive, now might be a great time to consider a team building activity that will coach your team on the assertive sales approach. All of our team adventures, at Workshop, the Creative Workplace are custom designed to fit individual group goals.
Stephanie Ringer, May 22, 2012




